The main objective of Growth Marketing is to grow and do so quickly. To do this, experts in this field pay special attention to the analytical part to adjust the characteristics of the product or service to the needs of customers. And to grow quickly without making a large financial investment , it is necessary to attract users to convert them into leads and later into customers.
This is where the Inbound Marketing methodology
Becomes the perfect ally, since its philosophy is based on attracting, converting and delighting through the creation of content specifically designed to capture the attention of potential customers. HubSpot has created a growth guide for startups that you can consult here .
As you may know, last June Apple announced the features of the new iOS 15, including its privacy policy. In this new policy we find Email Privacy Protection, which is very interesting for user privacy. However, these changes may nurse database affect your email marketing strategies and results.
But don’t panic! In this post, we’ll tell you the key points you need to keep in mind from now on if you want the new iOS 15 to not harm your email marketing results in HubSpot.
What are the changes in iOS 15?
Apple’s new mobile operating system (iOS 15) was launched on September 20, and will be rolled out to all devices in the coming months. This new system includes several privacy-related changes:
Email Privacy Protection (free option) – Prevents senders from சேல்ஸ்ஃபோர்ஸ் எதிராக ஹப்ஸ்பாட்: உங்கள் வணிகத்திற்கு எது சிறந்தது? seeing if and when the recipient opens an email in Apple Mail. It also hides your IP address, so the recipients’ location cannot be determined.
iCloud+ (paid option): An iCloud subscription with these additional privacy features allows Safari users to hide their browsing history and see which websites they are sending information to.
Hide My Email
This feature hides a user’s email address. It allows Apple gambler data customers to give websites a “fake” email address, in order to avoid sharing personal information with a company.
These changes affect all email service providers that send emails to Apple Mail users.
