Essential marketing metrics to include in your reports

Strategy Inbound Marketing HubSpot
meter to measure marketing metrics
Are you one of those people who carry out numerous digital marketing actions but do not analyse them enough? You are certainly neither the first nor the last.

We know that today everything is measurable and it can be an uphill battle, but it is essential to know and analyze some results to know if we are on the right path.

In this post we show you the marketing metrics that you should definitely include in your reports.

Initial analysis

Before you start collecting meaningless data, you need to have defined three aspects that will help you fully understand what you are analyzing:

Your buyer personas: knowing them is essential to be able to set the goals you want to achieve and to know which platforms to use or what actions you should take. If you haven’t defined them yet, find out who your personas are fusion database now with this template .

Business Objectives: The best way to define marketing objectives is to initially align them with business objectives. You should set objectives that you consider realistic and achievable based on your sector and the size of your company.

special-data

Time. Setting temporary

KPIs is essential to assess whether the objectives are being met with the actions implemented or whether, on the contrary, you should take another path.
With these three aspects well defined, the metrics that સબ-સહારા આફ્રિકામાં નાણાકીય સમાવેશને cannot be missing from your monthly report are the following:

1. Website and blog traffic
Some data that you should take into account are:

Total number of users who visit it during a given period of time.

What pages they visit

Through which channels they reach your website.

Time spent on each page.
As you well know, your page contains the blog section, which is going gambler data to be one of the most important parts of getting traffic to your website, in addition to helping you position yourself in search engines.